Our work has not remained unnoticed – since July 2008, Imagistica has been Romania's representative within the BBN International network – The Business Branding Network – which is one of the most important networks of independent agencies in the world. Specialising in branding, creative services, marketing strategies and PR, it operates in 24 countries worldwide.
This means that Imagistica is now among the crème de la crème of the top branding specialists working in the areas of Business2Bussiness and Business2Client.
The discussions between the two parties took place over 45 days, during which time BBN International checked Imagistica's activity carefully: work procedures, the evolution of the portfolio, as well as the company's financial forecast for the next 3 years. In the end, the agreement was signed and, starting from July 2008, Imagistica has been representing Romania in this important network.
Founded in 1987, BBN is today the biggest world network of independent agencies. Specialised in branding and development, BBN reported a turnover of over $700 million in 2007 and it boasts a client portfolio which includes Mercedes Benz, ABB, Puratos, Isover, Benecol or Agip.
"BBN/The Business Branding Network Company is delighted to welcome Imagistica to its network as members with full rights in Romania. This partnership extends our presence in Eastern Europe and consolidates our position as leaders of the branding and marketing world networks. Imagistica has proved to be our ideal partner in Romania, having distinguished itself both through its business strategy as well as its creativity", has stated Andrew Higgins, Executive Director of BBN.